1. Increase in Consumer Spending The customers on app stores are getting comfortable spending their money on the platform. The premier app market data analytics company App Annie predicts that the consumer spending in the app stores would cross $122 billion in the year 2019. If this prediction comes true, it will indicate that the app store consumer spend is growing at a pace five times that of the …

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Businesses all over the world have been able to recognize the importance of mobile apps in their operations. A mobile can go a long way in improving productivity, raising the level of customer engagement and also,mitigating risk. Unfortunately, the truth of the matter is that not every mobile app is a good app; however, there are principles that if put into proper use will go long ways in helping a …

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In 2018, we’ve overseen a number of major technological developments and trends, all of which are having a significant bearing on our online marketing strategies (not to mention our everyday lives). Here are seven of the most important: 1. Live streaming. Live streaming technology, particularly via Twitch, Facebook Live, Periscope, and other similar apps, is developing at a faster rate thanks to a combination of factors that is making live …

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Budget allocations for mobile apps solutions for the enterprise are continuing to grow alongside the use of mobile devices in the workplace, according to a global study conducted by Enterprise Mobility Exchange. The survey, which included responses from mobile tech investment decision markers and direct influencers, found that 60% of businesses invested in mobile app development over the past 12-18 months. Security and mobile connectivity were the next two most invested-in mobility …

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Positive thinking will only get you so far and will be of little help should your network goes down. Think of a business continuity plan as an insurance plan for your technology infrastructure and your valuable data. Consider the repercussions to your business if you lost data or your technology infrastructure failed. How do you plan to recover? If the wild weather of the past year has taught business owners …

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Opera, has released its State of the Mobile Web Africa 2016 Report, highlighting mobile internet trends across the continent, including consumer browsing behaviour and app usage. Opera – known for its compression technology and mobile browsers, including Opera Mini – compiles regular, global mobile web reports, shedding light on opportunities and challenges within the digital environment. The Opera’s State of the Mobile Web Africa 2016 Report indicates that Opera reaches …

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