1. Increase in Consumer Spending The customers on app stores are getting comfortable spending their money on the platform. The premier app market data analytics company App Annie predicts that the consumer spending in the app stores would cross $122 billion in the year 2019. If this prediction comes true, it will indicate that the app store consumer spend is growing at a pace five times that of the …
Tech
In 2018, we’ve overseen a number of major technological developments and trends, all of which are having a significant bearing on our online marketing strategies (not to mention our everyday lives). Here are seven of the most important: 1. Live streaming. Live streaming technology, particularly via Twitch, Facebook Live, Periscope, and other similar apps, is developing at a faster rate thanks to a combination of factors that is making live …
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